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Exclusive interview

Nestle thinks big and small as it highlights packaging mega-trends

1 commentBy Rory Harrington , 14-Jun-2011
Last updated the 14-Jun-2011 at 10:55 GMT

Dr Anne Roulin, head of packaging and design at Nestle, has given FoodProductionDaily.com a unique insight into the mega-trends that are informing packing developments at the global giant.

In this exclusive interview, she explained how the changing needs of consumers such as those from ageing populations are influencing the design of its products.

The emergence of more affluent customers in developing nations is also having a profound effect on pack sizes – with Nestle thinking both big and small as part of its strategy to meet demands there.

While the Switzerland–based company is a veteran in the sustainability field, Dr Roulin outlined how use of a ground-breaking eco-design tool has enhanced its ability to assess the full environmental impact of a packaging design.

1 comment (Comments are now closed)

Active Flow Moulding

In your interview you say you are into sustainability. With this injection moulding process you can achieve faster cycle times and light weight your clousures by up to 20%. I would welcome the opportunity to talk to you about this innovative injection moulding process.

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Posted by Ray Bruen
14 June 2011 | 13h21

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